Nefarious Trading Est 2021
⏱ 5 min read Trade Alert · Vol. 01 No. 71 · July 31, 2026
RDDT$138.69 · −22.1% ▼ REBUY$136 · .618 FIB Q2 REV$805M +61% US DAUONLY +6% RDDT$138.69 · −22.1% ▼ REBUY$136 · .618 FIB Q2 REV$805M +61% US DAUONLY +6%
Trade Alert · $RDDT · Reddit
$RDDT — Rebuy At $136
Bear flag playing out · sweeping the lows · .618 fib
$136
my rebuy level · now $138.69

Reddit beat on everything that pays the bills and fell 22 percent anyway. I am aiming to rebuy at $136.

$RDDT Earnings Report Breakdown
⚠⚠ MY OWN LEVEL & ANALYSIS ⚠⚠
The $136 rebuy is 100% my own level off my own chart. This is NOT financial advice and NOT a recommendation to buy or sell. Supports break, and a falling knife can keep falling. DO YOUR OWN RESEARCH.
  • The AlertReddit is at $138.69, down 22.1 percent today and already through its 13-week low of $139.63. I am aiming to rebuy at $136, which is where the .618 retracement sits.
  • The SetupThe bear flag is nearly played out and price is sweeping the lows, which is where these measured moves tend to finish rather than start.
  • The ThesisRevenue grew 61 percent, so the financial engine is fine. The problem is US user growth and the search dependency, and my view is that the stock re-rates once a Google contract is signed.
§ Plain English — Why It Fell On Good Numbers

Reddit made far more money than anyone expected. What spooked the market was not the money, it was where the people are coming from. A lot of Reddit's visitors arrive by clicking a Google search result, and management admitted that traffic has turned volatile. So investors looked past a great quarter and asked a harder question: if Google sends fewer people, does the money keep growing?

That is why a 61 percent revenue print and a 22 percent share price fall can happen on the same day. The quarter was about the past. The selling is about who controls Reddit's front door.

§ The Levels
RDDT daily chart with fibonacci retracement grid, broken rising channel and the 0.618 level at 135.93
My own chart. Fib grid runs from the $45.05 low to the $282.95 high. Price has broken down out of the rising channel and is now roughly 2% above the .618 at $135.93.
FibPriceWhat it is
0$282.95The swing high the grid is drawn from
0.236$226.81First shelf on the way down, long gone
0.382$192.07Broken before earnings
0.5$164.00Gapped straight through on the print
Now$138.69−22.1% on the day, sitting just above the .618
0.618$135.93 → my buy $136The golden-pocket level and my rebuy
0.786$95.96Where it goes if the .618 fails outright
1$45.05The origin low of the move
Alert is live at $136. Worth being honest that the next fib below is $95.96 — if the flag overshoots, that is the next reference, not a guarantee of a bounce at my level.
§ Plain English — What The Chart Is Telling Me

A fibonacci grid is just a way of measuring how much of a big move has been given back. Reddit ran from about 45 dollars up to 283 dollars, and these lines mark the standard retracement checkpoints on the way back down. The one that matters is the 0.618 level at $135.93, because that is the point where roughly two thirds of the entire advance has been surrendered. Traders watch it closely, which is part of why it tends to attract buyers.

The blue channel on the chart is the bear flag. Price had been drifting upward inside those two lines since the spring low, and earnings knocked it straight out the bottom. That is what a flag breaking looks like, and the move it implies runs into exactly the zone we are now entering.

So the two things line up. The measured move from the broken channel and the .618 retracement point at the same area around 136 dollars. That is not a prediction that it holds — it is why that is the level I am willing to bid at rather than guessing somewhere in the middle.

§ Q2 — What Was Actually Good
MetricResultvs expected
Revenue$805M · +61% YoYbeat ($745M est)
EPS$1.25beat by ~32% (~$0.95 est)
Adjusted EBITDA$343M · 43% margin · +106%more than doubled
Growth streak8 quarters above 60%
International revenue+84%carrying the story
Q3 guide$860–870M rev · $385–395M EBITDA+47–49% growth continues
§ Q2 — What Actually Broke It

My six takeaways from the call, and none of them are about revenue.

#TakeawayThe number
1User growth is the problem. Headline DAU looks fine until you split it — the US daily number has stalled while logged-out users do the heavy liftingDAUq +18% to 130.3M, but US only +6% vs intl +28%. Logged-out +27%, logged-in +7%. Weekly 514.6M (+24%)
2Search referrals are choppy and management said so. They explicitly flagged volatility later in the quarter offsetting product-driven DAU gains. Visibility remains lowThe same structural risk the market has feared — Reddit still leans on search more than a true daily destination
3The 100M US DAU goal is still aspirational. Huffman repeated it, but current US dailies plus the search headwind make the timeline longer, not shorterProduct work is real — retention +50% relative, better feeds, app upsells — but not yet visible in US dailies
4No meaningful AI licensing progress. After quarters of speculation about data deals, no new announcementOther revenue only +24% to $43M — narrower growth story than hoped
5International is carrying the user story. The US remains the higher-monetisation market and the one lagging on daily engagement+84% intl revenue, +28% intl DAU
6Q3 guide is fine but not enough. Continues the high-growth, high-margin trend without addressing the user concern that drove the selling$860–870M / $385–395M

Bottom line: the financial engine is very strong. The user engine — US daily actives and search dependency — is not. The market is pricing the second far more heavily than the first, and until Reddit shows cleaner US DAU acceleration with less reliance on volatile search referrals, strong revenue prints alone are unlikely to re-rate the stock.

§ The DAU Pattern — This Has Happened Twice Before

Here is the piece that reframes the bear case. Across the entire history of US daily actives there have been only three quarter-on-quarter declines, and the current one is the third. The first two both resolved higher.

Reddit US quarterly average daily active uniques from March 2022 to June 2026, showing three circled flat-to-down periods
US quarterly average daily active uniques, in millions. Total change +97.77% since Mar 2022, a 17.4% compound annual rate. The three circled clusters are every QoQ decline in the series.
DipThe declineWhat happened next
1 · 2022Mar 26.9 → Jun 26.3 (−2.2%)Ran to 48.2M by Sep 2024 — +83% over 9 quarters
2 · 2024Sep 48.2 → Dec 48.0 (−0.4%)Ran to 53.5M by Mar 2026 — +11% over 5 quarters
3 · NowMar 53.5 → Jun 53.2 (−0.6%)This is the quarter that just caused a 22% selloff

So the flat quarter that spooked the market is not unprecedented — it is the third instance of a pattern that previously marked a pause rather than a peak. That supports buying weakness rather than selling it, and it is the strongest argument in favour of the $136 level.

The honest caveat on this pattern Each recovery has been weaker than the last — +83% after the 2022 dip, then only +11% after the 2024 one. And the underlying growth rate has decelerated hard: US daily actives grew +58.5% year over year in June 2024 and just +5.8% in June 2026. The dip pattern is genuinely bullish, but the trend it is dipping within is far flatter than it was. Both things are true, and the bears are not wrong about the direction of the second one.
§ My Take — Why I Want It Back

I hold the same read on the quarter, with two additions. First, the DAU dip above has precedent — twice before, and both times it resumed. Second, I think the stock comes back once we see a Google contract get signed. That is the specific catalyst, and it is worth being precise about why.

The current fear and the eventual fix are the same event. Reddit is being marked down because its Google relationship is unresolved — the old 60 million dollar a year deal is expiring and management has been pushing for dynamic pricing rather than a flat fee, so compensation scales as Reddit content becomes more essential to AI answers. Point 4 above, the lack of licensing progress, is the market's evidence that this is stuck.

But Reddit's leverage is real: its human conversations are among the most-cited sources in AI-generated answers. A signed deal would do two things at once — restore the licensing revenue line that just disappointed, and remove the overhang that is compressing the multiple. That is why I am buying the level, not selling the story.

The honest counter: a deal might not come, or might come on worse terms, and none of that fixes the US daily-active problem, which is a separate and slower issue. This is a catalyst thesis, and catalyst theses can simply not happen.
§ The Alert
FieldDetail
Ticker$RDDT · Reddit Inc
Current price$138.69 · −22.1% today
Rebuy trigger$136.00 — the .618 retracement
Distanceroughly 5% below current price
SetupBear flag nearly complete, sweeping the 13-week low
Catalyst I wantA signed Google licensing contract
InvalidationA clean break and hold below the 52-week low at $119.27

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Nefarious Trading
Equity research and trading commentary — software, AI, earnings.
AuthorJohnny Li
This is my personal trade plan and my own technical level — not financial advice and not a recommendation to buy or sell Reddit or any security. The $136 rebuy is my own read off my own chart; support levels break, and a stock making new lows can continue lower. Earnings figures are from Reddit's Q2 2026 results and management commentary on the call; call takeaways are my own interpretation. Prices are point-in-time (July 31, 2026) and change constantly. The Google licensing catalyst is speculative and may not occur. Do your own research. © 2026 Nefarious Trading.